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The LPGA has named Chad Coleman as its new Chief Marketing Officer, effective February 3rd. Reporting directly to Commissioner Craig Kessler, Coleman will oversee global marketing, brand strategy, and fan engagement to accelerate the Tour’s growth, particularly among younger audiences.
Coleman brings extensive experience, recently serving as Chief Brand Officer at Dude Perfect and spending eight years as Director of Social Media at Callaway. He aims to tell compelling stories that resonate with fans globally. Commissioner Kessler praised Coleman’s ability to connect with audiences, noting this hire aligns with the LPGA’s current momentum and commitment to elevating its visibility.
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