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Augusta National initiated a crackdown during the 2025 Masters, scrutinizing hundreds of ticket holders regarding the origins of their badges. This heightened scrutiny targeted the primary and secondary markets, specifically targeting unauthorized scalpers and resellers. Assessments were conducted at the gates, and patrons were questioned about purchase history and pricing. This strict enforcement underscores the club’s ongoing efforts to combat ticket inflation and preserve the exclusive, traditional access model for true golf enthusiasts. Violators faced immediate ejection and potential blacklisting.
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